@-A-Glance Series: The offline-online marriage is only getting stronger.
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First Looks Agency <br> @-a-glance
Thursday  |  September 29, 2011

THIS ISSUE:
Let's get hyperpersonal!


The offline-online marriage is only
getting stronger.


Over 40 % of people who respond to a conventional direct mail offer would respond online if they had the chance. Add an URL address to your call-to-action. Better yet, make it a personalized web site URL. If you do employ a PURL, make sure your analytics do their job of tracking that customer's behaviors and trends.
Open Doors
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Courtney@firstlooksagency.com
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Plainfield, NJ 07062
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