First Looks Advertising News
First Looks Advertising News First Looks wins "across the board."
Though this year’s advertising awards’ ceremonies are just beginning, First Looks has already been honored with multiple industry recognition from National and State Advertising and Marketing Associations.
Gold - Digital Media for Conde Nast
Silver - Radio Commercial for Carrier Clinic
Bronze - Radio Commercial for Carrier Clinic
Merit - TV Commercial for Carrier Clinic
Thanks to the National Healthcare Marketing Group, The Aster Awards for Excellence in Medical Marketing and The New Jersey Ad Club. Thanks most of all to Conde Nast and Carrier Clinic. For a discussion of ways your marketing might be more efficient and effective, please contact us through our website, or call Courtney Dicely at 908.757.5392.
 
First Looks Advertising News First Looks Advertising Agency wins five golds and one silver for marketing programs for Carrier Clinic.
First Looks Advertising was presented with multiple top honors at the JSPRAA Awards Ceremony held October 8th at the PNC Bank Arts Center. Established in 1974 to honor excellence in marketing communications, the "Jasper" awards recognized First Looks' work for their client, Carrier Clinic, New Jersey's largest not-profit behavioral healthcare system.
Gold - Best Website/over $8,000
Gold - Best Website/Redesign
Gold - Best TV Commercial
Gold - Best Radio Commercial
Gold - Best Special Print Item
Silver - Best Branding Campaign
Of the 46 firms represented at the ceremony, no other agency received more honors than First Looks. Joining in the celebration photo is the winning marketing team of Carrier Clinic and First Looks. For a discussion of ways your marketing might be more efficient and effective, please contact us through our website, or call Courtney Dicely at 908.757.5392.
 
First Looks Advertising News Carrier Clinic selects First Looks to create state-wide marketing program.
New Jersey's largest private mental health care system, Carrier Clinic, begins the celebration of its 100th Anniversary by revealing a new website produced by its new agency, First Looks Advertising.

The new site, CarrierClinic.org presents the Hope, Help and Healing message that is now part of Carrier's updated marketing program. Rolling out this spring will be the premiere of Carrier's new cable and radio commercial, along with outdoor, transit and print campaigns.

This campaign is structured to properly position Carrier Clinic's treatment centers, substance abuse facility, inpatient hospital and its 8-12 grade high school to consumer and professional markets state wide.

For new treatments of your marketing program or for more information on services offered by First Looks, please call Courtney Dicely at 908.757.5392 or email him.
 
First Looks Advertising News Blue Cross/Blue Shield selects First Looks to turn up the heat in marketing.

  
WellPoint, Inc. is the nation's leading health benefits company, with Blue Cross or Blue Cross Blue Shield plans in 14 states, serving approximately 35 million members nationwide.

When this S&P 500 company decided to reinvent its marketing efforts to persuade its Anthem Blue Cross Blue Shield members to fill their maintenance prescriptions through the mail rather than at retail, they turned to First Looks to create new direct mail that dramatized savings, convenience and accuracy.

With an attention-getting oversized envelope to break through the clutter, the package delivers a compelling, personalized message that emphasizes the actual savings a member would enjoy—based on specific medications the member is currently taking.

Just what the doctor ordered! Mailing this month, the kit gives members every reason to switch to the NextRx mail service pharmacy.

For more information on how First Looks can help grow your business, contact Courtney Dicely at 908.757.5392 or email him at courtney@firstlooksagency.com
 
First Looks Advertising News Dow Jones picks First Looks to launch new product.

  
Under the new ownership of Rupert Murdoch, The Wall Street Journal is extending its product line with a specific set of online services targeting American universities. Based on the continued success First Looks has had building newspaper subscriptions, the agency was chosen to brand this new product.

The new POLI SCI NEWS SUITE'S first stage of introduction is to the political science professors at universities. With their endorsement, it then is implemented into the classroom curriculum. Rollout material includes direct mail, print advertisements, banner ads, web pages, email ads and trade show tools.

For information about how we might improve your brand or help extend your product line, please contact Courtney@firstlooksagency.com.
 
First Looks Advertising News You're Hired!
 
Marketing a Donald Trump property isn't something The Donald assigns to apprentices. Based on First Looks' success with Billy Casper's Royce Brook Golf Club, our new client is very interested in increasing the profile, awareness and membership of his Five Star facility in Bedminster, New Jersey.

Though mainstream marketing approaches will not apply to the exclusive private club, the wonderful amenities of Trump National Golf Club (36 challenging holes, riding trails, heliport, guest cottages, pools, tennis courts) will make it an attractive sell to a most privileged target audience.

For more information about First Looks Advertising, and how we can help grow your business, contact Courtney Dicely at courtney@firstlooksagency.com
 
First Looks Advertising News First Looks chosen by nation's leading victim assistance organization  
Safe Horizon, the leading victim assistance organization in America, has selected First Looks to get word out about SafeWork, a national movement to address the issue of domestic violence in the workplace--and how important it is for corporate leaders across America to confront this debilitating and extravagantly expensive issue.

First Looks has already created communication programs, on behalf of sponsoring companies such as Liz Clairborne Inc. and Verizon Wireless, that train HR executives and company managers how to recognize and respond to the repercussions of domestic violence in the workplace. We are also creating materials-in print and on CD-for an initiative entitled SafeWork 2010 that directly targets the country's leading CEOs, recruiting and enlisting them to take action, lead change and raise awareness.

For more information about First Looks and what we can do for you, whether you're for profit or not for profit, contact Courtney Dicely at courtney@firstlooksagency.com
© 2013 First Looks Agency–A New Jersey Advertising Agency