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using semantic search start with entering search terms in Google on a computer like the one shown here
Category:

Using Semantic Search: Part 2

PART 2 OF 2: Make sure your intent is also their intent!

In an earlier post, we introduced to you Google’s new twist in search component: using Semantic Search for better search engine ranking. No, Google doesn’t rest on it’s laurels… and…

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Semantic search represented by a magnifying glass on the Google logo
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Semantic Search: Keywords are only the beginning

PART 1 OF 2: The future of ranking means doing more with your keywords

As Google pushes towards smarter listing, SEO’s Keyword Component, which has been an instrumental tool in maximizing website’s rankings, is being supplemented by a new component, Semantic Search. A…

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Google adwords campaigns logo for an article about defining adwords success
Category:

Adwords Campaigns

To measure success you first have to define it

“I want my Adwords campaigns to give me more sales. Adwords needs to make me money or it’s not worth it.” While it’s hard to disagree with…

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SEM PPC (eg Google Adwords) data analysis for online media plans
Category:

Online Media Plans 101

Back to basics with these 4 essentials:

Full of complicated algorithms and almost unlimited choices to consider, internet advertising can get overwhelming quickly. You could drown yourself in analytics or obsess over PPC bid rates, but…

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